The Back of the Napkin (Expanded Edition) vs Ultimate Success Secret: Which Should You Read?
Both live on shelves: Business
The Back of the Napkin (Expanded Edition)
A bold new way to tackle tough business problems—even if you draw like a second graderWhen Herb Kelleher was brainstorming about how to beat the traditional hub-and-spoke airlines, he grabbed a bar napkin and a pen.…
vs
Ultimate Success Secret
Automate or Die! Turn Your Marketing on Autopilot and Watch Your Business Grow.In No B.S. Guide to Successful Marketing Automation, renowned marketing experts Dan S. Kennedy and Parthiv Shah join forces to deliver…
The verdict
- Ratings are close across the board — any is a safe pick by score.
- Ultimate Success Secret has the widest readership — 58 ratings behind its score.
Scores by source
| The Back of the Napkin (Expanded Edition) | Ultimate Success Secret | |
|---|---|---|
| Goodreads | — | 3.9 (58) |
| Hardcover | 3.7 (30) | 4.0 (1) |
| Apple Books | 3.5 (22) | — |
Reception
| The Back of the Napkin (Expanded Edition) | Ultimate Success Secret | |
|---|---|---|
| Ratings | 30 | 58 |
| Editions | — | 19 |
| Want to read | — | 82 |
| Reading it now | — | 4 |
| Written reviews | — | 8 |
| Pages | 306 | 398 |