The Challenger Sale: Wie Sie den Verkaufsprozess revolutionieren
Matthew Dixon & Brent Adamson
· 2011
· ★ 3.9
· 221p · ≈ 7h · Mittel
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.
Gemeinsame Themen: Sales management, Industrial management