Ikon Amerika
About this book
At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, the man who had saved Boeing, Ford had put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way America's last great industrial dynasty could hold on to their company. Mulally and his team pulled off one of the greatest comebacks in business history, and this is the behind-the-scenes account of that epic turnaround.--From publisher description.
Profil Pembaca
4.5/5 · 412 pembaca · 363 halaman · ≈ 6 h 43 m · Menengah
Berapa lama waktu membaca American Icon?
Sekitar ≈ 6 h 43 m — 363 halaman, dengan asumsi kira-kira 250 kata per halaman pada 225 kata per menit.
Berapa halaman American Icon?
363 halaman pada edisi yang paling banyak dibaca.
Apa genre American Icon?
Buku ini ada di rak History.
Apakah American Icon domain publik?
Belum — masih dilindungi hak cipta.
Siapa tokoh utama dalam American Icon?
Tokoh utamanya termasuk Alan R. Mulally.
Di mana latar American Icon?
Berlatar di United States.
Siapa penulis American Icon?
Bryce G. Hoffman.