営業管理：簡略化

About this book

Packed with case studies, Sales Management. Simplified. offers a proven formula for prospecting, developing, and closing deals—in your time, on your terms.Why do sales organizations fall short? Every day, expert consultants like Mike Weinberg are called on by companies to find the answer - and it's one that may surprise you. Typically, the issue lies not with the sales team but with how it is being led. Through their attitude and actions, senior executives and sales managers can unknowingly undermine performance.Weinberg tells it straight by calling out the problems plaguing sales forces and the costly mistakes made by even the best-intentioned sales managers. The good news is that with the right guidance, results can be transformed.In Sales Management. Simplified., Weinberg teaches managers how to:Implement a simple framework for sales leadershipFoster a healthy, high-performance sales cultureConduct productive meetingsPut the right people in the right rolesRetain top producers and remediate underperformersPoint salespeople at the proper targetsBlending blunt, practical advice with funny stories and examples from the field, Sales Management. Simplified. delivers the tools every sales manager needs to succeed.Managing sales doesn't have to be complicated, and the solution starts with you!