18 books like A history of the Bank of New York, 1784-1884

The Federal Reserve
The Federal Reserve Robert L. Hetzel · 2008 · 384p · ≈ 12h · Moderate Details the evolution of the monetary standard from the start of the Federal Reserve through the end of the Greenspan era. The book places that evolution in the context of the intellectual and political environment of the time. By understanding the fitful process of replacing a gold standard with a paper money standard, the conduct of monetary policy becomes a series of experiments useful for… Shares Banks and banking, Business
Crash of the Titans
Crash of the Titans Greg Farrell · 2010 · ★ 4.5 · 471p · ≈ 15h · Moderate This book tells the intimate, fly-on-the wall tale of the decline and fall of an American icon. With one notable exception, the firms that make up what we know as Wall Street have always been part of an inbred, insular culture that most people only vaguely understand. The exception was Merrill Lynch, a firm that revolutionized the stock market by bringing Wall Street to Main Street, setting up… Shares Banks and banking, History
The Digital Marketing Handbook
The Digital Marketing Handbook Simon Kingsnorth Shares Business with this book.
Purple Cow, New Edition
Purple Cow, New Edition Seth Godin The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable… Shares Business
Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing
Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing Terri Morrison & Wayne A. Conaway How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean?Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do—and what to avoid—in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse… Shares Business
Your First Year in Network Marketing
Your First Year in Network Marketing Mark Yarnell & Rene Reid Yarnell How to Keep the Dream Alive!Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging—and, for some, the most discouraging.… Shares Business
Environmental Engineering Dictionary of Technical Terms and Phrases
Environmental Engineering Dictionary of Technical Terms and Phrases Francis J. Hopcroft · 2016 Shares Business with this book.
Cold Calling Sucks (And That's Why It Works)
Cold Calling Sucks (And That's Why It Works) Armand Farrokh & Nick Cegelski Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical… Shares Business
Talk to Anyone and Always Know what to Say Next: Everything You Need to Know - Easy Fast Results - It Works; and It Will Work for You
Talk to Anyone and Always Know what to Say Next: Everything You Need to Know - Easy Fast Results - It Works; and It Will Work for You Zane Rozzi Shares Business with this book.
Fanatical Prospecting
Fanatical Prospecting Jeb Blount & Mike Weinberg Ditch the failed sales tactics, fill your pipeline, and crush your numberWith over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.The brutal fact is the number one reason for failure in… Shares Business
Mercadotecnia
Mercadotecnia Brian Tracy · 2016 · 112p · ≈ 3h · Light Shares Business with this book.
StoryBranding™ 2.0 (Second Edition)
StoryBranding™ 2.0 (Second Edition) Jim Signorelli Shares Business with this book.
Brand Gap, Revised Edition, The
Brand Gap, Revised Edition, The Marty Neumeier THE BRAND GAP is the first book to present a unified theory of brand-building.  Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn: • the new definition of brand •… Shares Business
Blue Ocean Strategy, Expanded Edition
Blue Ocean Strategy, Expanded Edition W. Chan Kim & Renée A. Mauborgne OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential… Shares Business
Winning at Sales
Winning at Sales Taylor A. Welch · 2024 · 184p · ≈ 6h · Moderate A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded… Shares Business
Selling With Purpose
Selling With Purpose William Barr · 2017 · 158p · ≈ 5h · Moderate Shares Business with this book.
The New Relationship Marketing
The New Relationship Marketing Mari Smith & Guy Kawasaki Shares Business with this book.
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates Brittany Hodak Superfans aren’t just for pop stars and NBA teams.What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors?In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney,… Shares Business

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