18 books like Purple Cow, New Edition

Winning at Sales
Winning at Sales Taylor A. Welch · 2024 · 184p · ≈ 6h · Moderate A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded… Shares Business
StoryBranding™ 2.0 (Second Edition)
StoryBranding™ 2.0 (Second Edition) Jim Signorelli Shares Business with this book.
Cold Calling Sucks (And That's Why It Works)
Cold Calling Sucks (And That's Why It Works) Armand Farrokh & Nick Cegelski Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical… Shares Business
Exactly What to Say: The Magic Words for Influence and Impact
Exactly What to Say: The Magic Words for Influence and Impact Phil Jones Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you… Shares Business
MEDDICC
MEDDICC Andy Whyte · 2020 · 264p · ≈ 8h · Moderate What do the world's most successful enterprise sales teams have in common? They rely on MEDDICC to make their sales process predictable and efficient.MEDDIC with one C was initially created by Dick Dunkel in 1996 when he was at PTC. Since then MEDDIC has evolved to be better known as MEDDICC or MEDDPICC and has proliferated across the world being the go-to choice for elite enterprise sales… Shares Business
The Four Year Career®
The Four Year Career® Richard Brooke Shares Business with this book.
The Power of Cult Branding
The Power of Cult Branding Matthew W. Ragas & Bolivar J. Bueno · 2002 · ★ 3.5 · 201p · ≈ 6h · Moderate "Written for advertisers, marketers, sales executives, and business owners who want to thrive in an increasingly competitive marketplace, The Power of Cult Branding is the ultimate guide to creating a loyal core of repeat customers and winning the positioning battle without blowing a fortune on advertising."--BOOK JACKET. Shares Business
No B.S. Direct Marketing
No B.S. Direct Marketing Marty Fort, Darcy Juarez & Dan S. Kennedy · 2024 Shares Business with this book.
The New Model of Selling
The New Model of Selling Jerry Acuff & Jeremy Miner The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today’s buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional… Shares Business
Improving Social Skills for Children with High Functioning Autism (Research Frontiers: Understanding Science, Unlocking Potential)
Improving Social Skills for Children with High Functioning Autism (Research Frontiers: Understanding Science, Unlocking Potential) The Exceptional Parent Shares Business with this book.
Good Services
Good Services Lou Downe Shares Business with this book.
Breakthrough Copywriter 2.0: An Advertising Field Guide to Eugene M. Schwartz' Classic
Breakthrough Copywriter 2.0: An Advertising Field Guide to Eugene M. Schwartz' Classic Dr. Robert C. Worstell Shares Business with this book.
How to Talk Your Way to Success
How to Talk Your Way to Success Harry Simmons · 1954 · ★ 4.5 · 238p · ≈ 7h · Moderate Shares Business with this book.
Everything I Know About Business I Learned from the Grateful Dead
Everything I Know About Business I Learned from the Grateful Dead Barry Barnes & John Perry Barlow The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned From the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant… Shares Business
Predictably Irrational, Revised and Expanded Edition
Predictably Irrational, Revised and Expanded Edition Dan Ariely The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think"Ariely not only gives us a great read; he also makes us much wiser." —George Akerlof, 2001 Nobel Laureate in… Shares Business
Get Found
Get Found Matt Diamante Shares Business with this book.
$100M LOST CHAPTERS
$100M LOST CHAPTERS Alex Hormozi Shares Business with this book.
Marketing For Dummies
Marketing For Dummies Jeanette Maw McMurtry Shares Business with this book.

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