18 books like Rethinking Prestige Branding
The Dumb Money
The Dumb Money
Named a Best Book of the Year by New York Post! The definitive take on the David-vs.-Goliath GameStop short squeeze—a tale of fortunes won and lost overnight that may end up changing Wall Street forever—from the bestselling author of Breaking Twitter. Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit called…
Shares Business
CAPitalize Your Sales
CAPitalize Your Sales
Shares Business with this book.
StoryBranding™ 2.0 (Second Edition)
StoryBranding™ 2.0 (Second Edition)
Shares Business with this book.
Hooked
Hooked
Updated with a new case study, this revised edition is a how-to guide for building habit-forming products.How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?In Hooked, Nir Eyal answers these…
Shares Business
Improving Social Skills for Children with High Functioning Autism (Research Frontiers: Understanding Science, Unlocking Potential)
Improving Social Skills for Children with High Functioning Autism (Research Frontiers: Understanding Science, Unlocking Potential)
Shares Business with this book.
Predictably Irrational, Revised and Expanded Edition
Predictably Irrational, Revised and Expanded Edition
The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think"Ariely not only gives us a great read; he also makes us much wiser." —George Akerlof, 2001 Nobel Laureate in…
Shares Business
Psicología de ventas
Psicología de ventas
Brian Tracy, uno de los conferencistas profesionales e instructor de ventas más destacado del mundo hoy en día, se dio cuenta que su logro o adelanto más importante en las ventas fue el descubrimiento de que «la Psicología de Ventas» es más importante que las técnicas y los métodos de venta.El reconocido programa de Tracy, La Psicología de ventas, es el programa de entrenamiento en ventas más…
Shares Business
Cold Calling Sucks (And That's Why It Works)
Cold Calling Sucks (And That's Why It Works)
Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical…
Shares Business
The AI Marketing Canvas, Second Edition
The AI Marketing Canvas, Second Edition
Shares Business with this book.
Mercadotecnia
Mercadotecnia
Shares Business with this book.
The Qualified Sales Leader
The Qualified Sales Leader
"The Qualified Sales Leader: Proven Lessons from a Five Time CRO" shares valuable lessons for sales leaders and sales reps selling enterprise software solutions. In a conversational and easy to read narrative style, this must-read book provides learnings on how sales leaders can help their reps sell more for higher average deal sizes to executive level buyers. Written by the top sales leader at…
Shares Business
Brand Storytelling
Brand Storytelling
Shares Business with this book.
Built to Grow
Built to Grow
Shares Business with this book.
Storynomics
Storynomics
Shares Business with this book.
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
Superfans aren’t just for pop stars and NBA teams.What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors?In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney,…
Shares Business
ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report)
ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report)
Shares Business with this book.
Building an Empire
Building an Empire
Brian Carruthers has built one of the largest, most profitable downline teams in all of network marketing in the last decade. His success system helped his team grow to more than 350,000 distributors, including countless stories of lives being changed for the better by the incomes generated. 
Beyond the surface success of gaining wealth and living the dream lifestyle as an eight-figure…
Shares Business
Writing That Works, 3rd Edition
Writing That Works, 3rd Edition
The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political…
Shares Business
About the book { book.title } → · Compare with The Dumb Money ⚔