18 books like Setting the Table
Management
Management
Get results fast with this quick, easy guide to the fundamentals of Management.Includes how to:• Build a goal-oriented team• Successfully manage individuals, teams and projects• Set clear goals and give quality feedback• Get things done on time and on budget• Deal with difficult situations
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A Guide to Modern Econometrics
This revised and updated edition of A Guide to Modern Econometrics continues to explore a wide range of topics in modern econometrics by focusing on what is important for doing and understanding empirical work. It serves as a guide to alternative techniques with the emphasis on the intuition behind the approaches and their practical relevance.New material includes Monte Carlo studies, weak…
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A Handbook of Primary Commodities in the Global Economy
The world is going through an exceptional commodity boom triggered by a global demand shock largely caused by the sudden emergence of China and India as sizeable raw material importers. Prices of numerous commodities tripled between 2003 and 2006, resulting in huge windfalls for producers and a financial squeeze on consumers. A Handbook of Primary Commodities in the Global Economy is a guide to…
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The Everything Guide to Starting and Running a Catering Business
The Everything Guide to Starting and Running a Catering Business
The Everything Guide to Starting and Running a Catering Business is all you need to make your passion your profession! Do you enjoy cooking for others? Is your buffet table a work of art? Are your parties the best in the neighborhood? Then catering may be a great career for you!It's all here-from getting licenses and choosing the perfect name to developing menus and getting the word out. Seasoned…
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The Everything Guide to Being an Event Planner
The Everything Guide to Being an Event Planner
Whether you've recently earned a hospitality degree or are simply looking for a fun career change, The Everything Guide to Being an Event Planner will help you break out of the routine and start a new, creative endeavor-one celebration at a time! Do you love throwing parties? Are you the most organized person you know? Can you thrive in a fast-paced environment? If so, event planning could be…
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Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
Superfans aren’t just for pop stars and NBA teams.What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors?In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney,…
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The Alter Ego Effect
The Alter Ego Effect
Now a Wall Street Journal bestseller.What if the games we played as children were the greatest gift to helping us achieve more today?Before stage fright, impostor syndrome, emotional baggage, and the other dubious gifts of adulthood, everyone pretended to be a superhero, a favorite athlete, an inspiring entertainer, a nurse, a firefighter, a lion, or whatever else captured our imaginations. And…
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Fanatical Prospecting
Fanatical Prospecting
Ditch the failed sales tactics, fill your pipeline, and crush your numberWith over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.The brutal fact is the number one reason for failure in…
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Writing That Works, 3rd Edition
Writing That Works, 3rd Edition
The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political…
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All Marketers (Are Liars) Tell Stories
All Marketers (Are Liars) Tell Stories
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a…
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On Writing Well, 30th Anniversary Edition
On Writing Well, 30th Anniversary Edition
"On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." —New York TimesA beloved classic and the definitive volume on the art of writing nonfictionOn Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to…
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ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report)
ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report)
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ESCUCHA, percibe las diferencias y transforma tu vida
ESCUCHA, percibe las diferencias y transforma tu vida
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Predictably Irrational, Revised and Expanded Edition
Predictably Irrational, Revised and Expanded Edition
The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think"Ariely not only gives us a great read; he also makes us much wiser." —George Akerlof, 2001 Nobel Laureate in…
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SEO For Dummies
SEO For Dummies
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Pre-Suasion
Pre-Suasion
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.What separates effective communicators from truly successful persuaders? With the same rigorous scientific research…
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The Four Year Career®
The Four Year Career®
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The New Relationship Marketing
The New Relationship Marketing
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