18 books like Superfreakonomics
The Psychology of Money
Timeless lessons on wealth, greed, and happiness doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. How to manage money, invest it, and make business decisions are typically considered to involve a lot of mathematical calculations, where data and formulae tell us exactly what to do. But in the real…
Shares: Finance, Psychological aspects, Business
Endurance
Bound for Antarctica, where polar explorer Ernest Shackleton planned to cross on foot the last uncharted continent, the Endurance set sail from England, in August 1914. The ship became locked inside an island of ice, and was later crushed. This tale of survival by Shackleton and all 27 of his men for over a year on the ice-bound Antarctice seas defined heroism.
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Basic Mathematics for Economists
Economics students will welcome the new edition of this excellent textbook. Mathematics is an integral part of economics and understanding basic concepts is vital. Given that many students come into economics courses without having studied mathematics for a number of years this clearly written book will help to develop quantitative skills in even the least numerate student up to the required…
Shares: Economics, Finance, Business
Key performance indicators
Breathtaking in its simplicity and profound in its impact, Key Performance Indicators (KPI) distills the balanced scorecard process into twelve logical steps, equipping users with an implementation resource kit that includes questionnaires, worksheets, workshop outlines, and a list of over 500 performance measures. Author David Parmenter provides you with everything you need to master and…
Shares: Economics, Business
Analysis of Economic Data
Analysis of Economic Data teaches methods of data analysis to students whose primary interest is not in econometrics, statistics or mathematics. It shows students how to apply econometric techniques in the context of real-world empirical problems. It adopts a largely non-mathematical approach relying on verbal and graphical intuition and covers most of the tools used in modern econometrics…
Shares: Economics, Business
Flying Blind
A fast-paced look at the corporate dysfunction--the ruthless cost-cutting, toxic workplaces, and cutthroat management--that contributed to one of the worst tragedies in modern aviation
Boeing is a century-old titan of American industry. The largest exporter in the US, it played a central role in the early days of commercial flight, World War II bombing missions, and moon landings. It remains a…
Shares: Economics, Business
The Power of Differentiation
"If you want to make history with your brand, read this book!" - Jonathan Randall, President of Mack Trucks North AmericaTwo facts to consider. There are over 500,000 brands in 2,000 categories worldwide. And nearly fifty million Americans left their jobs in 2021 alone. Realizing all this underscores how challenging, critical, and rare a brand is to be valued and loved by not only its customers…
Shares: Economics, Business
This Is Strategy
A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world."With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making…
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AI First
AI is going to change brand strategy and marketing forever. Are you ready?What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will…
Shares: Economics, Business
Principles of Economics
Carl Menger is considered the father of the Austrian School of Economics. His pioneering work, "Principles of Economics," published in 1871, not only introduced the concept of marginal analysis but also presented a radically new approach to economic analysis, which remains the core of Austrian theory of value and prices. For the beginner, "Principles of Economics" remains an excellent…
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Short-Term Financial Management
Essential tools and guidance for effective nonprofit financial managementFinancial Management for Nonprofit Organizations provides students, professionals, and board members with a comprehensive reference for the field. Identifying key objectives and exploring current practices, this book offers practical guidance on all major aspects of nonprofit financial management. As nonprofit organizations…
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Short-Term Rental, Long-Term Wealth
From analyzing potential properties to effectively managing your listings, this book is your one-stop resource for making a profit with short-term rentals!Airbnb, Vrbo, and other listing services have become massively popular in recent years—why not tap into the gold mine? Whether you’re new to real estate investing or you want to add a new strategy to your growing portfolio, vacation rentals can…
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Maximum Trading Gains With Anchored VWAP
Maximum Trading Gains with the Anchored VWAP results from decades of research and application by the author. It builds on Shannon's foundational book, Technical Analysis Using Multiple Timeframes.
Author Brian Shannon, CMT, explains how to use the Anchored VWAP (AVWAP) to make better entries and exits, to time breakouts and breakdowns, and to set stop losses. Both new and experienced traders and…
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Suze Orman's Action Plan
Times have changed and the rules have changed, but financial security is still the goal. Do you know how to get there?There is a new reality out there--a new normal. What was once certain--that you would be able to retire comfortably, that you would pay for your kids' education, that your home would appreciate in value--is no longer a sure thing. So much has changed on the financial landscape…
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Profit First For Lawyers
This Book Will Make Your Law Firm More ProfitableBy following the simple advice in this book, one day not long from now, you will wake up to find you are taking more profits from your law firm:•Without spending more money on marketing.•Without hiring more staff.•Without increasing overhead.Notice the absence of "hedge" words. Following just about any of the advice in this book will make your law…
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Introduction to Fixed-Income Analysis and Portfolio Management
A concise but comprehensive introduction to fixed income analysis for undergraduate and graduate students.Offering more concise and less technical coverage of the material featured in the classic text Bond Markets, Analysis, and Strategies, this streamlined book is rightsized for a one-semester fixed-income course. In accessible terms, Frank Fabozzi describes the sectors of the fixed-income…
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Adaptive Markets
"Half of all Americans have money in the stock market, yet economists can't agree on whether investors and markets are ration and efficient, as modern financial theory assumes, or irrational and inefficient, as behavioral economists believe - and as financial bubbles, crashes, and crises suggest. This is one of the biggest debates in economics, and the value or futility of investment management…
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Freakonomics
A Rogue Economist Explores the Hidden Side of Everything
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?
These may not sound like typical questions for an economist to ask. But…
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