CoreReads

My Life in Advertising vs The Hidden Persuaders: Which Should You Read?

My Life in Advertising
My Life in Advertising Claude C. Hopkins · 1966 ★★★★☆ 4.2 318 pages · ≈ 5 h 53 m · Moderate Find on Amazon
vs
Cover of The Hidden Persuaders The Hidden Persuaders Vance Packard · 1957 ★★★★☆ 3.8 275 pages · ≈ 5 h 06 m · Moderate Find on Amazon

The verdict

Side by side

My Life in AdvertisingThe Hidden PersuadersEnjoymentDifficultyInfluencePopularityClassic
AdvertisingPsychological aspects