Integrity Selling for the 21st Century vs The Lost Art of Closing: Which Should You Read?

Integrity Selling for the 21st Century Ron Willingham · 2003 ★★★★☆ 3.9 225 pages · ≈ 4 h 10 m · Moderate

"I have observed several hundred salespeople who were taught to use deceptive practices like 'bait and switch' and encouraged to play negotiation games with customers. They were so stressed by this behavior that they…

The Lost Art of Closing Anthony Iannarino · 2017 ★★★★☆ 3.8 240 pages · ≈ 4 h 27 m · Moderate

Please note: This is a companion version & not the original book. Sample Book Insights: #1 A philosophy is important for selling effectively. It should guide how you sell, not just what you sell. It should be in line…