Customer Relationship Management vs The Phoenix Project: Which Should You Read?

Cover of Customer Relationship Management Customer Relationship Management Francis Buttle · 2003 ★★★★☆ 3.8 400 pages · ≈ 7 h 24 m · Moderate Find on Amazon
vs
Cover of The Phoenix Project The Phoenix Project Gene Kim · 2013 ★★★★☆ 4.2 431 pages · ≈ 7 h 59 m · Moderate Find on Amazon

The verdict

Side by side

Customer Relationship ManagementThe Phoenix ProjectEnjoymentDifficultyInfluencePopularityClassic
GestionManagementBusiness