18 books like Blood, Sweat, and Pixels

Theory of Fun for Game Design
Theory of Fun for Game Design Raph Koster · 2004 · ★ 3.9 · 275p · ≈ 9h · Moderate It's about - What fun is - Why some games are fun and some games are boring - How different people respond to different kinds of fun - What makes a game fun or not - How games fit into the wider human culture - Whether games can be art - What degree of social responsibility game makers need to have - How games can develop At its core, though, it is about why games matter. Shares Design, Video Games, Games
Buyology
Buyology Martin Lindstrom · 2018 · 227p · ≈ 7h · Moderate NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—TimeHow much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge… Shares Business
Mercadotecnia
Mercadotecnia Brian Tracy · 2016 · 112p · ≈ 3h · Light Shares Business with this book.
The Power of Cult Branding
The Power of Cult Branding Matthew W. Ragas & Bolivar J. Bueno · 2002 · ★ 3.5 · 201p · ≈ 6h · Moderate "Written for advertisers, marketers, sales executives, and business owners who want to thrive in an increasingly competitive marketplace, The Power of Cult Branding is the ultimate guide to creating a loyal core of repeat customers and winning the positioning battle without blowing a fortune on advertising."--BOOK JACKET. Shares Business
Hooked
Hooked Nir Eyal & Ryan Hoover Updated with a new case study, this revised edition is a how-to guide for building habit-forming products.How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?In Hooked, Nir Eyal answers these… Shares Business
Marketing For Dummies
Marketing For Dummies Jeanette Maw McMurtry Shares Business with this book.
Purple Cow, New Edition
Purple Cow, New Edition Seth Godin The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable… Shares Business
Blue Ocean Strategy, Expanded Edition
Blue Ocean Strategy, Expanded Edition W. Chan Kim & Renée A. Mauborgne OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential… Shares Business
Your First Year in Network Marketing
Your First Year in Network Marketing Mark Yarnell & Rene Reid Yarnell How to Keep the Dream Alive!Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging—and, for some, the most discouraging.… Shares Business
The Automotive Service Manager's Bible
The Automotive Service Manager's Bible Charlie Waters Shares Business with this book.
On Writing Well, 30th Anniversary Edition
On Writing Well, 30th Anniversary Edition William Zinsser · 2012 "On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." —New York TimesA beloved classic and the definitive volume on the art of writing nonfictionOn Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to… Shares Business
Marketing In Less Than 1000 Words
Marketing In Less Than 1000 Words Bear Burns ** Over 50,000 downloads worldwide **Finally. A book on marketing you can read in 15 minutes flat.In less than 1000 words we explain the major principles of successful marketing - the most important things you must understand to market your business successfully and find more customers. This is a book so short that everybody can make the time to read i Shares Business
SEO For Dummies
SEO For Dummies Peter Kent · 2015 · 464p · ≈ 15h · Moderate Shares Business with this book.
Writing That Works, 3rd Edition
Writing That Works, 3rd Edition Kenneth Roman & Joel Raphaelson · 2010 · ★ 4.0 The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political… Shares Business
Advertising Concept Book 3E
Advertising Concept Book 3E Pete Barry Shares Business with this book.
Psicología de ventas
Psicología de ventas Brian Tracy · 2005 Brian Tracy, uno de los conferencistas profesionales e instructor de ventas más destacado del mundo hoy en día, se dio cuenta que su logro o adelanto más importante en las ventas fue el descubrimiento de que «la Psicología de Ventas» es más importante que las técnicas y los métodos de venta.El reconocido programa de Tracy, La Psicología de ventas, es el programa de entrenamiento en ventas más… Shares Business
The Instant AI Agency: How to Cash 6 & 7 Figure Checks in the New Digital Gold Rush Without Being A Tech Nerd
The Instant AI Agency: How to Cash 6 & 7 Figure Checks in the New Digital Gold Rush Without Being A Tech Nerd Dan Wardrope Today's businesses are struggling because costs are going up and profits are getting smaller. Many of them don't know how to fix this problem, and the bigger they are, the bigger the problem. This is a trillion-dollar problem. That's why the one who can provide a viable solution will be paid a king's ransom.This book shows how anyone can easily start an online business that helps companies solve… Shares Business
Storynomics
Storynomics Robert McKee & Thomas Gerace Shares Business with this book.

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