18 books like How to Write Copy That Sells

What to read after How to Write Copy That Sells — books similar to it, matched on shared themes.

Advanced Marketing Management

Advanced Marketing Management Dr Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis & Dr Jillian Ney · 2018 · 320p · ≈ 10h · Moderate Shares Marketing, Business with this book.

How Brands Grow

How Brands Grow Byron Sharp · 2010 · 284p · ≈ 9h · Moderate This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do, how consumers behave and how loyalty programs really affect loyalty. How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. Hundreds of… Shares Marketing, Business

Eat Your Greens

Eat Your Greens Wiemer Snijders · 2018 · 300p · ≈ 10h · Moderate Shares Marketing, Business with this book.

This Is Marketing

This Is Marketing Seth Godin · 2018 · ★ 3.9 · 267p · ≈ 8h · Moderate #1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business… Shares Marketing, Business

Inside the Tornado Geoffrey A. Moore · 1995 · 244p · ≈ 8h · Moderate Inside the Tornado is the bestselling guide to the high-stakes world of high tech. Extending his investigation (in Crossing the Chasm) of the life cycle of new technology-based products, Geoffrey A. Moore provides useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Shares Marketing, Business

Strategic Marketing Management: The Framework

Strategic Marketing Management: The Framework Alexander Chernev · 2019 · 320p · ≈ 10h · Moderate Shares Marketing, Business with this book.

Storynomics

Storynomics Robert McKee & Thomas Gerace · 2018 Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his… Shares Marketing, Business

Marketing and Management Models

Marketing and Management Models Helen Strong · 2014 Shares Marketing, Business with this book.

Summary of Allan Dib's The 1Page Marketing Plan

Summary of Allan Dib's The 1Page Marketing Plan Slingshot Books Shares Business with this book.

On Writing Well, 30th Anniversary Edition

On Writing Well, 30th Anniversary Edition William Zinsser · 2012 "On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." —New York TimesA beloved classic and the definitive volume on the art of writing nonfictionOn Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to… Shares Business

Socratic Selling: How to Ask the Questions That Get the Sale

Socratic Selling: How to Ask the Questions That Get the Sale Kevin Daley Shares Business with this book.

ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report)

ADHD and Executive Functions: Lessons Learned from Research (Research Frontiers: Understanding Science, Unlocking Potential) (Attention Deficit Hyperactivity Disorder) (Disease/Disorder Overview) (Clinical Report) The Exceptional Parent Shares Business with this book.

Zip Code Kings: The Ultimate Guide to Growing Your Pest Control Company

Zip Code Kings: The Ultimate Guide to Growing Your Pest Control Company Jonas Olson, Jake Sheldon & Dan Leibrandt Shares Business with this book.

Take Their Money: How To Write Words That Really Make You Rich

Take Their Money: How To Write Words That Really Make You Rich Kyle Milligan Shares Business with this book.

Advertising Concept Book 3E

Advertising Concept Book 3E Pete Barry Shares Business with this book.

Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing

Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing Terri Morrison & Wayne A. Conaway How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean?Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do—and what to avoid—in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse… Shares Business

Good Services

Good Services Lou Downe Shares Business with this book.

Winning at Sales

Winning at Sales Taylor A. Welch · 2024 · 184p · ≈ 6h · Moderate A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded… Shares Business

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