How Brands Grow vs This Is Marketing: Which Should You Read?
Both live on shelves: Marketing, Business
How Brands Grow
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This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do, how consumers behave…
This Is Marketing
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1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and…
Side by side
The verdict
- Readers rate How Brands Grow highest: How Brands Grow 4.1 · This Is Marketing 3.9.
- This Is Marketing has the widest readership — 18303 ratings behind its score.
How to choose
Scores by source
| How Brands Grow | This Is Marketing | |
|---|---|---|
| Goodreads | 4.2 (4023) | 3.9 (18303) |
| Hardcover | 3.6 (10) | 3.8 (41) |
| Google Books | 4.5 (2) | 1.0 (1) |
| Apple Books | 4.5 (24) | 4.5 (172) |
Reception
| How Brands Grow | This Is Marketing | |
|---|---|---|
| Ratings | 4023 | 18303 |
| Editions | 2 | 1 |
| Film adaptations | — | 1 |
| Want to read | 11140 | 31371 |
| Reading it now | 1137 | 5434 |
| Written reviews | 303 | 1585 |
| Pages | 284 | 267 |
Questions readers ask
Which is rated higher: How Brands Grow or This Is Marketing?
How Brands Grow has the higher combined reader rating across sources (How Brands Grow 4.1/5, This Is Marketing 3.9/5).
Which is shorter to read: How Brands Grow or This Is Marketing?
This Is Marketing is the quickest read. Estimated at 225 words per minute: This Is Marketing (267 pages, ≈ 4 h 57 m); How Brands Grow (284 pages, ≈ 5 h 16 m).
Which is harder to read: How Brands Grow or This Is Marketing?
Estimated difficulty, based on era, reader shelves and length — How Brands Grow: Moderate; This Is Marketing: Moderate.